Thrive cat cans are a cut above other brands on the market when it comes to ingredients. The liquid inside the can is not the usual thin, watery kind – it is far more than just water, and there is real substance behind it. Every mouthful is a rich broth made from fresh chicken and fresh fish, and it is also a source of natural collagen, making it exceptionally delicious. To make the texture thicker and the mouthfeel better, ordinary cans use inferior gums such as carrageenan, vegetable gum and locust bean gum as fillers, which not only have low nutritional value but also make it hard for pets to digest.